"In 1998, I had an intimate acquaintance with the Global View Simulation during my stay at Group ESSEC – EPSCI International Business school in France. I enjoyed it greatly because this was really a chance to apply and reinforce all the knowledge I had learned at university. I found that this simulation is a very innovative educational program based on the intergrative and cross-cultural model. So I made all my efforts to get my colleagues, my students and businessmen in my home country to approach this E-commerce simulation. The most interesting thing is my students can understand the complexity of business on the global scale, and discover how all business functions fits together in today’s global business environment. This method is very new to my students: they make decisions and see if their decisions are right or wrong. Through the operation of the virtual business, the students enhance their pratical experiences in global competition and they can minimize the risks when doing real business."